SIMPLICITY IN MINDWelcome to the Blog
Your go-to resource for branding tips, design tutorials, and visual marketing guidance—designed to help your small business grow.
CASE STUDYCustom Brand Identity Design for a Preschool
See how we brought this purpose-driven brand to life with a nature-inspired visual identity.
DOWNLOAD YOUR FREEBrand Clarity Workbook
Get clarity on your brand before creating a visual brand identity. This 19-page workbook is a step-by-step guide to building a successful brand that attracts your ideal clients.
Creating a Simple Logo Design for a Counseling Practice
Logo design case study: How I created a logo design for a counseling practice to visually express their unique approach to therapy.
A Step by Step Guide: Getting Started with Squarespace for your Small Business
In this beginner’s guide, I will walk you through getting your Squarespace website up, running, and ready for business in 10 easy steps.
How to Create a Simple Brand Style Guide for Your Small Business
A brand style guide doesn’t have to be complicated. Find out how to create a simple brand style guide with a one-page document for your small business.
Design Basics: How to Use the Typographic Hierarchy on Your Website
How to use typographic hierarchy to create a website design that’s cohesive, visually attractive, and engaging for your reader.